As hard as it is to fathom, there are people out there who aren’t exactly in love with the corporate art style we so often see on explainer videos and business websites. “What?!” I hear you exclaim in horror, “How can anyone not love corporate explainer videos?” We know, we know. It’s a hard truth…
Producing a new explainer video for your brand is exciting: you’ve got a juicy new piece of content to share to boost your online presence, promote your brand image, and hook in more clients. But the cost of developing ongoing content can feel intimidating if you’re hiring a professional production house to create your videos,…
If you want to be successful in anything it’s important – if not vital – to gather the best of the best and find out what shared techniques they all have in common. Sometimes we craft our success by staying within these guidelines and helping them shape our original ideas. Sometimes to be an outlier…