Trying to find useful content on a topic you’re new to can be like finding a needle in a haystack. And when that topic is something as over-saturated as online video, suddenly the haystack becomes an overgrown hedge maze and the needle is a contact lens you lost three years ago which may or may…
If you read our previous article on how to make your company’s animated video stand out, you’ll know that getting your video in front of eyeballs can be a challenging and oft times hit-and-miss process. But when you start to notice interest picking up, how do you truly get an idea of your video’s effectiveness?…
So you’ve gone and got a shiny new explainer video for your company. The production company was great to work with, and the animation looks sleek and professional. The business message comes across perfectly, and once people see this they’ll be clambering for your company’s products and services. So… what now? While developing an effective…