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Explainer Videos Australia – Corporate Animation, Animated Business Video Production in Brisbane
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Category Archives: On Animation

Dollar Shave Club

The Best Explainer Videos Have These 8 Things In Common

Behind the scenes, Blog, Explanimate! Projects, On AnimationBy freshdigitalNovember 18, 2019

If you want to be successful in anything it’s important – if not vital – to gather the best of the best and find out what shared techniques they all have in common. Sometimes we craft our success by staying within these guidelines and helping them shape our original ideas. Sometimes to be an outlier…

02-2

How To Use Pacing In Your Explainer Animation

Behind the scenes, Blog, On AnimationBy freshdigitalOctober 16, 2019

Ever notice how a lot of explainer videos keep a fairly bustling pace, right on the verge of what’s comfortable? Sometimes it’s like listening to someone who’s chugged a whole pot of coffee enthusiastically spilling out a string of interconnected ideas before the inevitable caffeine stomach gurgles hit. On the other side of the fence…

magic-typography

7 Ways To Work Through Creative Problems

Behind the scenes, Blog, On AnimationBy freshdigitalSeptember 16, 2019

Whether you’re a business owner, an agent, or a creative professional, being creatively stumped is a bad place to find yourself. It can make any problem feel like an immovable brick wall and stall our productivity with any given project. The good news is there are ways around creative problems like this (specifically seven ways…

transformers-nostalgia

How To Use The Power Of Nostalgia In Your Explainer Video

Behind the scenes, Blog, On AnimationBy freshdigitalAugust 19, 2019

It seems like everyone and their grandma is cashing in on the nostalgia boom lately. Meanwhile, it’s hard to throw a rock without hitting a millennial who’s complaining about how reboots are ‘ruining their childhood’, or hitting a baby boomer who’s complaining about how millennials are killing the rock-throwing business. So do people really even…

sincity

8 ways to make your explainer video ‘pop’

Behind the scenes, Blog, On AnimationBy daveJune 17, 2019

Hey, you with the face! Looking for ways to grab people’s attention with your video content? Wanna’ get an explainer video made but afraid it’s gonna’ get lost amongst a sea of similar videos? Sounds like you need to check out these 8 ways to make your explainer video pop: 1) Have fun with vibrant…

man-watching-tv

The philosophy behind why we watch videos

Behind the scenes, Blog, On AnimationBy daveMay 16, 2019

Humans. Can’t live with ’em, can’t live without ’em, can’t read this blog without being one (hyper-intelligent dolphins aside). We’re a weird animal who finds meaning in pondering our own existence, and joy in watching unreal events display to us on very large or very tiny boxes of metal and wires. But why do we…

gorilla-cadbury

What makes for an addictive web video?

Behind the scenes, Blog, On AnimationBy daveApril 16, 2019

Having a truly addictive web video on your hands is a gold mine for two reasons. For starters, an addictive video is a rewatchable video, which adds to the view count and visible notoriety of the video. Secondly, an addictive video is more often than not a highly sharable video, making the viral spread of…

testing_animation

The ‘Effing Epic Explanimate Blog Quiz Extravaganza

Behind the scenes, Blog, On AnimationBy daveMarch 15, 2019

Hold onto your explainers, optimise your search engines, and blank your blanks because we’re taking an epic look back through our back catalogue of fascinating Explanimate blog articles and dammit, we’re bringing you along for the ride. Remember the time we profiled successful examples of brand videos? Or our epic two-part A to Z guide…

crayons-creativity-animation

How important is creativity in business?

Behind the scenes, Blog, On AnimationBy daveDecember 19, 2018

It’s easy to think that creativity in the workplace is a luxury only afforded to those working in artistic fields. Heck, here at Explanimate our whole thing is to show off the creative side of your brands and organisations. But even those of us who work in the arts can get bogged down by the…

phonescreen-animation

Here’s How Animation Makes Your Mobile Apps Better

Behind the scenes, Blog, On AnimationBy daveNovember 19, 2018

So you wanna’ jump on that mobile app bandwagon. Maybe you want to expand your brand image, or you have a cool new idea for a mobile-based service. Whatever your intentions are with developing an app, the one thing that’s absolutely vital to understand is your user experience design. Yeah, it can feel a little…

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