Maree Railton

Creative Director at Explanimate!

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Brisbane, Australia
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Articles

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Explainer Videos Are Helping Businesses Adjust To A Shifting Talent Pool – Here’s How

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Here’s Why Entrepreneurs Need Explainer Videos

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How Paid Video Advertising Works For B2B Businesses

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How To Use Paid Advertising To Reach Lazy Customers

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How Paid Video Advertising Reaches Gen Z Customers

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The Power of Emotions in Paid Video Advertising

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These 8 Explainer Videos Are Mixing Things Up In A Good Way

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Why Animated Explainer Videos Are So Good At Building Customer Trust

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We Have No Words For These 6 Scriptless Explainer Videos (Here’s How And Why They Work)

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Do small businesses really need explainer videos?

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How Explainer Videos Can Change Your Customers’ Habits For Good

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5 Reasons To Keep Up Your Online Presence Coming Out Of The Pandemic

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Here’s Why You Should Be Using Explainer Videos For Pitching

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How Explainer Videos Can Improve Your Customer Service In Uncertain Times

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Why Social Video Advertising Is So Effective (And How To Take Advantage Of It)

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So… What Actually Is Paid Media?: The What, Why, And How Of Paid Video Advertising

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How Paid Video Advertising Targets Your Niche Market

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Why Do Some People Hate The “Corporate Art Style” (and What Can You Do About It)?

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How Often Should You Update Your Brand Video Content?

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Conveying Meaning In Every Scene Of Your Explainer Video

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6 Classic New Years Resolutions That Are Actually Useful For Building Your Brand in 2021

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Why Are Animated Explainer Videos So Perfect For STEM Content?

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How To Keep Up Creative Energy In Tough Times

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Why Self-Education Is The New Peak Of Video Advertising

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6 Ways Animated Explainer Videos Can Humanise Your Brand

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The Unique Origins Of The Animated Explainer Video

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What To Do With Your Brand In An Economic Downturn

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5 More Ways To Be Visually Creative With Your Explainer Videos

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Adjusting Your Brand To An Online Marketplace Using Video

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Here’s what your colour choices say about your brand

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The Art Of Being Transparent With Your Brand

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5 Amazing Music Videos To Steal Explainer Ideas From

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The Best Explainer Videos Have These 8 Things In Common

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How To Use Pacing In Your Explainer Animation

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7 Ways To Work Through Creative Problems

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How To Use The Power Of Nostalgia In Your Explainer Video

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8 ways to make your explainer video ‘pop’

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The philosophy behind why we watch videos

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What makes for an addictive web video?

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The ‘Effing Epic Explanimate Blog Quiz Extravaganza

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Getting the motivation to make a good explainer video

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How important is creativity in business?

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Here’s How Animation Makes Your Mobile Apps Better

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How Animation Is Used In Education

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Should I Use Fiverr For Explainer Videos?

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How Does Animation Affect Our Daily Life?

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How Does Animation Reach All 3 Learning Styles?

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9 Simpsons Quotes That Explain Branded Animation Perfectly

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How To Use Recruitment Videos To Nab Top Employees

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Training videos your workers will actually watch

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Why Is Whiteboard Animation So Damn Popular?

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8 Alternatives To YouTube For Explainer Videos

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14 New Year Video Ideas For Your Brand

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Why do agencies love animation?

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Hot Trends in Explainer Animation

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How to speak to a Brisbane audience with animation

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How To Brainstorm Like A Pro

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Good, Cheap, Fast: What should I choose when getting an explainer video made?

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These 5 Classic Writing Tips Can Make Or Break Your Brand Videos

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How Animation Could’ve Saved The Most Awkward Government Ad Ever

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How To Visually Design Your Brand Through Animation

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Here’s how an animated explainer video is made

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How to speak to a Sydney audience with animation

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6 questions you should ask before developing an explainer video for your brand

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How to speak to a Melbourne audience with animation

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7 videos to check out if you’re considering explainer animation

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Does your explainer video have purpose?

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Why animated video is the future of advertising

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Make Social Media Work For Your Branded Videos

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12 resources for promoting your brand with animation

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What we can learn from 4 successful animated videos

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4 Mistakes To Avoid In Your Corporate Video

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What to look for when engaging an animation production house

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How to advertise a startup through animation

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How To Represent Your Brand Through Animation

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4 Underused Techniques to Make Your Animation Unique

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How to check the popularity of your animated video

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The Art of Designing Appealing Characters for Your Animation

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What To Do When You Can’t Think Of Any Marketing Video Ideas

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How to make your company’s explainer video stand out

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The A-Z Guide to Digital Animation Terminology – Part Two: N-Z

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The A-Z Guide to Digital Animation Terminology – Part One: A-M

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Do I really NEED an explainer video? The Pros and Cons

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Why it pays for Agencies to partner with an Animation Production House

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5 ways to make music work for your animated video

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How the animated film landscape will look in the next 20 years (Part 2)

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Get in touch

[Placeholder CTA] Interested in collaborating or learning more about John’s work? Reach out!

travis.hunt@explanimate.com.au